About us

Not The Right Whale (NTRW) is a North Atlantic right whale conservation website. Our aim is to increase awareness of the strikingly low populations of North Atlantic right whales (~372). Our name comes from the same reasoning behind the name of the North Atlantic right whale. Their name comes from the fact that they were the right whale to hunt. They float when dead, are slow swimmers, and have a lot of blubber (fat), which was used primarily for lamps and candles, lubrication, and the production of soap, margarine, and other goods. Although the ban on hunting the whales was implemented in 1935, the species has not yet risen significantly in population. Our motto, "Learn to make a difference," reflects the goal of our website, of promoting education while also providing opportunities to make change.